Experience

We have over 13 years of experience in advising businesses and organisations understand their global audiences - from Asia to Middle East to East Europe and West Europe to North America, South America and Canada.

We have a worldwide network who we work with locally when needed. Where appropriate, we collaborate with our trusted research partner to get as best insights into a market as possible.

We don't believe in just delivering ideas. Whatever we do, we always aim to help you  achieve your business and personal vision, as well as overcome any challenges you might have.


Case studies

New Product Proposition and Design

Read about how we work with a financial service company to validate, identify and design a new product proposition for their Hong Kong consumers.


Chui Chui worked with us @Spotify in planning, conducting and analyzing user researches in different key markets. Chui Chui is extremely experienced, talented and committed. The best thing about Chui Chui is that before you notice it, it feels like she is part of the team, in all aspects - the level of understanding of the problem space, the passion to find meaningful insights, the problem-solving approach, the deep level of insights she brings to the table and the way she blends within the team, when working together. It was a pleasure working with Chui Chui and I highly recommend working with Chui Chui and Beyō Global.
— Erel Sherman, Senior Director Product, Spotify
Chui Chui adds value to the whole process by weaving into the problems, and proactively addressing the concerns for different business teams in her holistic, analytical and systematic approach, expediting on decisions making. Chui Chui is also able to pinpoint and understand the business gap and provide insightful suggestions to close the gap, giving us a new perspective on our business. I am especially impressed in her experience in user journey and UX, it makes concept creation and testing much more efficient.
— Lawrence Lo, Director of Consumer Interaction, TransUnion
For many years, Chui Chui has helped us understand our global users. Our collaboration has provided invaluable actionable insight to fulfill the needs of our customers around the world.
— Gina Villavicencio, Director of Global User Experience Design, Marriott International
Chui Chui is a very positive person, actively seeks to challenge the outcomes and methodology to reach them, and produces great quality results - and I wouldn’t hesitate to recommend her (and collaborate with her in the future).
— Stephen Griffiths, EMEA Head of Digital & Business Transformation, Google

Our consultants have helped these companies understand their global customers to design the best experience for them:

Our client - Marriott International
Our client - Eurail / Interrail Group
Our client - Asana
Our client - BBC Global
Our client - Google
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Our client - ADP
Our client - HomeAway
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Our client - Clarks
Our client - Avis / Budget Group