Our collaboration with Chui Chui has provided invaluable actionable insight to fulfill the needs of our customers around the world.
— Gina Villavicencio, Marriott International
 
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What you need to do to best engage with your global audiences:

A fresh perspective on what you need to know about growing your international markets by Dr Chui Chui Tan, Strategic Consultant - Beyō Global
Chui Chui Tan from Beyō Global talks about why it is important to not just localise but to culturalise when designing for audiences in different countries. With examples and stories, Chui Chui showed how companies did well and did badly in this aspect.