Starting your business with a global mindset offers numerous advantages. It enables the creation of adaptable tech solutions, ensuring products and services resonate across different markets. It fosters innovation from diverse perspectives and positions the business for sustainable growth. Neglecting cultural considerations early on can lead to challenges in international expansion later. Think globally from the start for smoother expansion and lasting success.
Read MoreWhat is a holistic approach to culturalisation and international UX? What does it comprise of? Why is it important for companies to have a holistic view and understanding of their markets and the customers (and their context), as well as to have a holistic strategy to your global growth across different teams?
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