Culture Snippets A collection of snippets which provide cultural insights into a country.
Some of the writings below previously published in: Fast Company, GamesIndustry.biz, et al.
Discover how studying successful businesses from diverse markets, like Spotify learning from China's Ximalaya, can drive innovation and growth in your own business. By staying open to these insights, you can stay ahead in today's dynamic business environment.
Read MoreStarting your business with a global mindset offers numerous advantages. It enables the creation of adaptable tech solutions, ensuring products and services resonate across different markets. It fosters innovation from diverse perspectives and positions the business for sustainable growth. Neglecting cultural considerations early on can lead to challenges in international expansion later. Think globally from the start for smoother expansion and lasting success.
Read MoreAs you progressively learn more about your users in different markets and their context, you will want to adapt your business and products accordingly in a more refined and accurate way for global growth. If your products and back-ends are built based on a language-based framework, you will soon realise how challenging and restricted it is for you to do any tailoring for individual market needs. A good way to manage this is to have a core experience that is shared universally. Content, functionalities, look and feel, portfolios, propositions and so on can then be adapted based on regions or locale.
Read MoreLike any species, humans adapt based on their environment and context to survive or thrive. Businesses need to understand and consider the evolution and adaptation which shape the similarities and differences between their customers in different countries.
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