Culture Snippets A collection of snippets which provide cultural insights into a country.
Some of the writings below previously published in: Fast Company, GamesIndustry.biz, et al.
Like any species, humans adapt based on their environment and context to survive or thrive. Businesses need to understand and consider the evolution and adaptation which shape the similarities and differences between their customers in different countries.
Read MoreWhen travel is not possible to conduct face-to-face research with your international customers, here are other ways you can understand your customers and markets, and to ensure your products and services are fit-to-market and what you have planned for your markets are still relevant now and going forward.
Read MoreThis article introduces the Three Levels of Culturalisation model to demonstrate why knowing your global players and their context is critical to the success of games studios.
Read MoreHere in our latest interview we spoke to Petter Karlsson , Senior Design Manager at Spotify.
Read MoreInput methods for non-Latin languages: Chinese Pinyin. Learn more about it and how to design for Pinyin text entry for countries such as China and Taiwan.
Read MoreA global design cheat sheet - things you need to know when localising and designing for international markets.
Read MoreThings that you should know when designing and localising for the Chinese market.
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