Culture Snippets A collection of snippets which provide cultural insights into a country.
Some of the writings below previously published in: Fast Company, GamesIndustry.biz, et al.
Rounding up 2020 - a year of helping companies such as Spotify, Fiverr, Zynga and start-ups to define their strategies and business propositions globally, coaching and mentoring, as well as curating content to share. Most importantly, the launch of Global Design Guides.
Read MoreLike any species, humans adapt based on their environment and context to survive or thrive. Businesses need to understand and consider the evolution and adaptation which shape the similarities and differences between their customers in different countries.
Read MoreCultural insights snippet into Rwanda. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
Read MoreBy speaking to your customers or observing them in their context, it will tell you a lot. But when it involves different cultures, there is another layer to add on top. This deeper level of ‘why’ is in a bigger context, which is no longer on the individual level, but on the society, culture or country level. You won’t be able to learn about them by simply talking to or observing the local customers. You need to look from other angles.
Read MoreCultural insights snippet into South Korea. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
Read MoreShort insight snippets into Brazil. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
Read MoreCultural insights snippet into the Philippines. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
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