Culture Snippets A collection of snippets which provide cultural insights into a country.
To think global only when you're planning to go into a new market is an incorrect way of thinking. It is a short-sighted approach which could cost you a lot of money down the line. Thinking global should begin when you start creating a product. It should be a continuous process where it’s embedded in your business decisions process whether you are currently in only one market, two or more.
Read MoreCultural insights snippet into Poland. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
Read MoreCultural insights snippet into Mexico. We look into how the environment, context and history influence and motivate locals unique behaviours, attitudes and expectations.
Read MoreWhen travel is not possible to conduct face-to-face research with your international customers, here are other ways you can understand your customers and markets, and to ensure your products and services are fit-to-market and what you have planned for your markets are still relevant now and going forward.
Read MoreAll companies have a lot to think about when it comes to going global, especially start-ups. There are many important aspects to think of when growing a company. Here are 4 common mistakes companies often make when going global.
Read MoreHere in our latest interview we spoke to Petter Karlsson , Senior Design Manager at Spotify.
Read MoreWith the whole world as a potential market, it is important for companies to understand cultural differences to ensure they get the most out of their local and international expansions.
We share two of our articles which were published on Business Leader and Raconteur. One is about offering a holistic global experience and another is about the mistakes companies made when going global.
Read MoreWhat works well in one country might not necessarily have the same effect in another country. This is why.
Read MoreBeing able to reach out effectively to your users in different international markets relies on you getting certain things right. Here's a list that you can refer to on what to consider and localise.
Read MoreHere's a list of global trends and statistics we put together that cover various areas and industries. It aims to help you with your business and localisation strategies for different markets.
Read MoreInternational user research - what you need to know to the best and most insights out of your global UX research.
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